The Commerce Lab

Your store is your best salesperson.
Right now, it's calling in sick.

The Commerce Lab rebuilds, refactors, or supercharges your Shopify or headless store — in two-week sprint cycles that show ROI before the next invoice.

100% VISITORS42%68%PRODUCT PAGE4.2%8.5%ADD TO CART1.8%4.1%PURCHASE
2x
Average conversion rate improvement after storefront rebuild
14 days
Time from brief to live storefront (Edenmoore case)
$3M–$30M
GMV range of brands we work with
< 2s
Target page load time on all Commerce Lab builds

What You Actually Get

Shopify Plus Theme Development

Avg. conversion lift: 1.2%

Headless Storefront

Next.js + Shopify Storefront API

Target Load: <1.5s

Custom Checkout Flows

Avg. checkout dropoff reduction: 18%

Product Page Optimization

Avg. add-to-cart lift: 2.1%

Third-Party App Integrations

Klaviyo, Yotpo, Gorgias, Recharge.

Est. per integration: 24hrs

Subscription & Loyalty Systems

Avg. LTV increase: 15–30%

Performance Audits

Core Web Vitals remediation.

Typical score improvement: 30+

Migration from Legacy Platforms

Magento, WooCommerce to Shopify Plus.

Zero data loss guarantee
Sprint Showcase

Client: EdenmooreDTC Fragrance

The Problem

Edenmoore's old store was struggling under the weight of 14 different disjointed Shopify apps. The mobile experience was sluggish, and the custom scent builder was breaking on Safari.

They were heading into the holiday season with a storefront that couldn't reliably process surges in traffic.

The Sprint Sequence

We executed a rapid headless rebuild. Discovery and architecture mapping took one sprint week. The actual build—disconnecting the front-end from the monolith and utilizing Next.js—took the second week.

We spent the third week running intensive QA and load testing against historical peak traffic metrics.

The Outcome

"The DaaS team didn't just build a new website; they built a new revenue engine. Our mobile conversion rate nearly doubled overnight, and we haven't seen a single load-time dropoff since." — Head of E-Commerce

14
Days to Launch
41.8%
Mobile Conversion Lift
+$42k
MRR Impact

Sprint Timeline

Sprint 1Headless architecture mapping & Shopify API setup
Sprint 2Next.js storefront build & custom cart integration
Sprint 3QA, Lighthouse optimizations, and soft launch

Who This Is For

Right for you if...

  • You're doing £1M–£30M GMV and your store is holding you back
  • You've maxed out what standard themes can do
  • You need Shopify Plus features properly implemented
  • You're considering headless and want an experienced team

Not right for you if...

  • You're under £500K GMV — the investment won't have enough return yet
  • You want a basic Shopify theme install — that's a different price point
  • You need a full brand redesign alongside the store (try UI/UX Lab)
The ROI

The cost of the Commerce Lab is often recouped in the first 30 days of conversion uplift. Instead of paying a bloated agency retainer, you pay for velocity.

DaaS Labs Commerce Rebuild (Days)
Traditional Agency Rebuild (Months)

Don't let your storefront bottleneck your ad spend.

Discuss Your Shopify Rebuild